Cool concepts beat big budgets

My lovely wife sent me a couple of videos from the new Feist record yesterday. I thought I’d share them here.

Both are really imaginative, fun little clips that add a lot to the songs. I’m sure they weren’t cheap to produce, but compared to other videos being made these days I’ll bet they were well below average.

This is an example of a great concept (for a music video in this case) easily standing up against much bigger budget affairs. For the last few years I’ve been predominantly working on projects with smaller budgets and, more often than not, I’ve loved the restriction. What do they say about necessity being the mother of invention?

On, two, three, four:

My moon, my man: